--- title: DickersonBakker Blog | Guest Contributor Paula Martin --- [![DB-logo-2023](https://blog.dickersonbakker.com/hs-fs/hubfs/DB%20Logos/DB-logo-2023.png?width=1300&height=214&name=DB-logo-2023.png "DB-logo-2023")](https://dickersonbakker.com/) - Home - Who We Are - [About Us](https://dickersonbakker.com/about/) - [Our Team](https://dickersonbakker.com/about/our-team/) - What We Do - [Fundraising Solutions](https://dickersonbakker.com/fundraising-solutions/) - [Capital Campaigns](https://dickersonbakker.com/capital-campaigns/) - [Executive Search](https://dickersonbakker.com/executive-search/) - [Grant Services](https://dickersonbakker.com/grant-services/) - Who We Serve - [National & Regional Nonprofits](https://dickersonbakker.com/national-regional-nonprofits/) - [Global Aid & Outreach Ministries](https://dickersonbakker.com/global-aid-outreach-ministries/) - [Christian & Private Schools](https://dickersonbakker.com/christian-private-schools/) - [Higher Education](https://dickersonbakker.com/higher-education/) - [Salvation Army](https://dickersonbakker.com/salvation-army/) - [Rescue Missions](https://dickersonbakker.com/rescue-missions/) - [Community Organizations](https://dickersonbakker.com/community-organizations/) - [Camps/Conference Centers](https://dickersonbakker.com/camps-conference-centers/) - [Broadcast Ministries](https://dickersonbakker.com/broadcast-ministries/) - Resources - [News & Insights](https://dickersonbakker.com/blog/) - [Case Studies](https://dickersonbakker.com/case-studies/) - [Research Studies](https://dickersonbakker.com/research-studies/) - [Upcoming and On-Demand Webinars](https://dickersonbakker.com/upcoming-and-on-demand-webinars/) - [Contact](https://dickersonbakker.com/contact/) # Author: Guest Contributor Paula Martin [![](https://blog.dickersonbakker.com/hubfs/Imported_Blog_Media/Copy-of-Copy-of-March-2021-Social-Posts_Three-Things-Every-CEO-Needs-to-Know-About-Fundraising.png)](https://blog.dickersonbakker.com/why-you-need-a-case-for-support) ### [Why You Need a Case for Support](https://blog.dickersonbakker.com/why-you-need-a-case-for-support) August 10, 2021 By [Guest Contributor Paula Martin](https://blog.dickersonbakker.com/author/guest-contributor-paula-martin) From the year 2000 to 2016 the nonprofit sector grew from 1.26 million organizations to 1.54 million just in the United States.\* With this many ... [Read More →](https://blog.dickersonbakker.com/why-you-need-a-case-for-support) ### [Your Next Important Step after Your Year-End Campaign](https://blog.dickersonbakker.com/your-next-important-step-after-your-year-end-campaign) January 19, 2021 By [Guest Contributor Paula Martin](https://blog.dickersonbakker.com/author/guest-contributor-paula-martin) Congratulations! You’ve successfully navigated your non-profit to a new year. That’s saying a lot these days! [Read More →](https://blog.dickersonbakker.com/your-next-important-step-after-your-year-end-campaign) ### [This Is Why Google’s Free “Donate” Button Is a Bad Idea](https://blog.dickersonbakker.com/this-is-why-googles-free-donate-button-is-a-bad-idea) April 11, 2019 By [Guest Contributor Paula Martin](https://blog.dickersonbakker.com/author/guest-contributor-paula-martin) \[Originally posted on advocace.com on June 27, 2018 and repurposed for dickerson-bakker.com.\] [Read More →](https://blog.dickersonbakker.com/this-is-why-googles-free-donate-button-is-a-bad-idea) [![](https://blog.dickersonbakker.com/hubfs/Imported_Blog_Media/letters-direct-mail-post-office_Facebook.jpg)](https://blog.dickersonbakker.com/increase-direct-mail-response) ### [How to Increase Your Direct Mail Response](https://blog.dickersonbakker.com/increase-direct-mail-response) March 14, 2019 By [Guest Contributor Paula Martin](https://blog.dickersonbakker.com/author/guest-contributor-paula-martin) Direct mail remains the best vehicle for non-profits to reach their donors—but, if you want to increase you direct mail response, there is a hitch. [Read More →](https://blog.dickersonbakker.com/increase-direct-mail-response) ### Get Our Newsletter ### Categories - [Categories Boards Campaign Planning Study Capital (259)](https://blog.dickersonbakker.com/tag/categories-boards-campaign-planning-study-capital-) - [Nonprofit Organizations (32)](https://blog.dickersonbakker.com/tag/nonprofit-organizations) - [Fundraising (29)](https://blog.dickersonbakker.com/tag/fundraising) - [Leadership (21)](https://blog.dickersonbakker.com/tag/leadership) - [News (20)](https://blog.dickersonbakker.com/tag/news) ### Search Shares ![Facebook](https://blog.dickersonbakker.com/hubfs/Dickerson_Bakker_October2019/Images/Floating%20Social%20Icons/Facebook.png) ![Twitter](https://blog.dickersonbakker.com/hubfs/Dickerson_Bakker_October2019/Images/Floating%20Social%20Icons/Twitter.png) ![Google+](https://blog.dickersonbakker.com/hubfs/Dickerson_Bakker_October2019/Images/Floating%20Social%20Icons/googleplus.png) ![Email](https://blog.dickersonbakker.com/hubfs/download.png) ![LinkedIn](https://blog.dickersonbakker.com/hubfs/Dickerson_Bakker_October2019/Images/Floating%20Social%20Icons/Linked%20In.png) ## What does forward look like for you? 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